Life Coach Lesson #1

Ok, so this first lesson is free. Its the basis of understanding yourself and whom you aim to be…

We should view our life as a business or organization. And like any organization it is important to define two key facets of our purpose: our mission and our vision.

(In this case please view yourself as the organization)

At its most basic, the mission statement describes the overall purpose of the organization. The mission statement should be a concise statement of strategy and developed from the customer’s perspective (what do you want to do for people) and it should fit with the vision for the business. The mission should answer three questions:

  1. What do you do?
  2. How do you do it?
  3. For whom do you do it?

The vision statement is a vivid description of the organization as it effectively carries out its operations/mission. A vision statement spells out goals at a high level and should coincide with the goals for the organization. Simply put, the vision should state what you ultimately envision the business to be, in terms of growth, values, contributions to society, and the like.

  • Example Mission Statement: Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.
  • Example Vision Statement: We help the families of Main Town live happier and healthier lives by providing the freshest, tastiest and most nutritious local produce: From local farms to your table in under 24 hours.

So, take a stab at creating your own personal mission and vision statement for your life. Share it with a friend and see what they say. Life Coach Lesson #2 is creating a strategic 5 year plan supported by your vision and mission statements…but that one isnt free!

—Densil Porteous, LLC

It is awfully important to know who it is you are and who it is you are not.

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