Amazon launched a new line of Kindle products and the company took a bold step in a new ad for the Kindle Paperwhite. The new ad not only has a gay male couple but also makes a not so quiet nod to the idea of gay marriage…watch it here for yourself:
The gay market isn’t a new market, but it is a new market that companies have taken bolder steps to market directly to. Smart move on Amazon’s part?
(did anyone else notice that the guy isn’t wearing a wedding band?)